Customer-Centric Approach to Digital Transformation Technology has always been the core of digital transformation. But to thrive now, businesses need customer-centricity. When your customer wins, so do you! Businesses have…
Customer Behavior is Valuable than Lottery Numbers For marketers, being able to accurately predict how and when to best reach customers to drive the most sales would be a dream…
All You Need to Know About AdTech Industry AdTech is the future of digital advertising and should be a core component of your marketing strategy. But is it all about…
Third-party cookie - Challenges for marketers This is the era of privacy. The modern consumer expects truly personalized experiences on whatever touchpoint they engage with your brand. Challenge accepted. But…
Best Sales Automation Tools for 2022 Sales automation tools increase your productivity without compromising quality. However, knowing which tools are preferred for your business to expedite your lead and demand…
Martech interview with Nick Bennett on Automation Businesses have to focus on automation and personalization according to the size of the company. In this Martech Interview on Automation with Nick…
Effective Email Marketing Strategies to Boost Sales Most marketing channels are saturated, but email gives you the leverage to stand out. But, what matters the most here is to build…
Martech interview with Lindsay Tjepkema on Content Marketing Amplified marketing is the next generation of content marketing as it enables firms with audience networks to use audio/video as a part…
Local Social - Improve Customer Experience for Sales Local Marketing underlines the need to train teams. With this fact, it is easy to design strategies and interact with the audience.…
Top Digital Marketing Trends of 2022 Digital marketing in 2022 can’t be arbitrary anymore; it needs to be strategic to be noteworthy. But, how can one tell apart the fads…